Not marketing your business? Your excuses answered.

Not marketing your business? Your excuses answered.

To some, the concept of ‘marketing’ their business can be daunting. Whether it’s due to lack of knowledge or fear that it won’t work,  there are many excuses that companies use to avoid addressing the subject. Here’s just some that we’ve come across…   You say:...

It’s OK To Fail – If You Do It Successfully

It’s OK To Fail – If You Do It Successfully

Nobody’s perfect – everyone gets things wrong and it’s bound to be frustrating when you don’t see instant results from your hard work. The same goes for your marketing activity. It’s really easy to give up at the first sign of failure and tell yourself you don’t need...

Recommendations: Why are they important?

Recommendations: Why are they important?

Why are recommendations important? When looking for a new product or service provider, many of us seek out reviews and recommendations provided by previous customers and base our decision on other people’s experiences. Positive endorsements from past and current...